Greater visibility for your destination
Before your target audience even begins their journey, we step in as tour guides, inspiring them during the early stages of their customer journey. Every destination has its unique charm, and with our extensive experience in online marketing for travel destinations, we know how to highlight this to potential travelers. Our ultimate goal is to create a tailored strategy for your destination that boosts your destinations visibility.
93% of Germans search the Internet for inspiration for their next travel destination.
We offer inspiration exactly where it is needed. Your destination is full of variety, and we can tailor your marketing mix just as individually. See the next section for examples, how this can look like!
Destination marketing
Online Advertisement
》Stand-alone campaigns or campaigns that build on each other
With our performance marketing solutions, we provide visual ads on social networks and the Google Display Network, as well as search ads in Google search results.
These ads are perfect for:
• Increasing bookings or inquiries for special offers
• Boosting awareness of a travel destination
• Quickly and efficiently attracting many website visitors
• Growing the number of followers and engagement
• Re-engaging interested travelers
Destination marketing
Content optimization
Marketing doesn’t always have to be overt. We collaborate on a content strategy that delivers precisely what your target audience desires, even before they realize they need it. Our ultimate goal is to achieve long-term visibility.
Our services include:
• Content strategy
• Keyword research about your topic
• Creation of content on key topics requested by the target group
• Optimization of existing content with relevant keywords
Destination marketing
Content optimization
Marketing doesn’t always have to be overt. We collaborate on a content strategy that delivers precisely what your target audience desires, even before they realize they need it. Our ultimate goal is to achieve long-term visibility.
Our services include:
• Content strategy
• Keyword research about your topic
• Creation of content on key topics requested by the target group
• Optimization of existing content with relevant keywords
Destination marketing
Inspiration heaven Pinterest
Pinterest is the ultimate platform for inspiration. With every pin containing a link, it offers tremendous potential for driving website traffic.
Our services include:
• Creating content for your website as a foundation for pins
• Developing and maintaining content plans
• Creating keyword-optimized content and Pins
Destination marketing
Online Advertorials
We can expand your reach further with editorial contributions on focus topics across third-party platforms.
• Selecting the best channels for your destination
• Creating editorial advertorials
• Media buying and project management
Destination marketing
Online Advertorials
We can expand your reach further with editorial contributions on focus topics across third-party platforms.
• Selecting the best channels for your destination
• Creating editorial advertorials
• Media buying and project management
Destination marketing
Interactive elements & campaign landing pages
Integration of elements that work equally well on both mobile and desktop, e.g. interactive maps or the option to subscribe to the newsletter
• Consultation about fitting components
• Integration of new elements
》Campaign landing pages
• Conception of landing pages for campaigns
• Creation of landing pages
• Monitoring of user behavior
Still haven’t found the right thing? Let us know what you have in mind and we’ll find THE idea.
About Us
Collaboration
Mindplay Marketing offers an innovative and dynamic agency concept.
With us, you receive fresh, innovative concepts, personalized and transparent advice, and swift communication through flat hierarchies.
Whether it’s website projects, online advertisements, search engine optimization, or social media marketing, we navigate it all together. We stay updated on the latest trends and developments, and true to our motto “Let your mind play,” we consistently challenge the status quo.
How we’ll work together
Contact
Use the contact form to give us an initial overview of how we can support you.
Let's chat!
We talk about your wishes and ideas in a short phone call to estimate the scope of the project.
Proposal
Based on our discussion, we will provide you with a cost estimate - individually tailored to your needs. As the scope of work can vary depending on budget and duration, we do not have fixed prices, but always calculate individually according to requirements.
Strategy and concept
Once you have accepted our offer, we are highly motivated to start the project.
Showtime - Your target group finds you!
As soon as everything has been designed by us and you have given us the go-ahead, nothing stands in the way of the start of the project, so you can sit back and relax while we diligently optimize and keep the progress of the project under control.
Text us!
Do you have any questions about our services or simply want to talk to us? We look forward to reading from you!